Art direction | OpenTable, 2016

City of London Restaurant Week

OpenTable runs several restaurant weeks throughout the year – a two week period where OpenTable puts the spotlight on a selected neighbourhood or region and promotes special offers at restaurants in that area. 

I’ve worked on creating a concept, one that reflected London’s diverse cuisine scene, and then art-directed illustrator Holly Wales, to produce the visuals. The final visual was then applied to the different channels: OOH advertising, banner ads, email, landing pages, etc.